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Tracie’s Boots & Buckles

Perfect Cowboy boots for the cowboy in ‘you.’

An Overview

Founded in 1997, Tracie’s Boots & Buckles has over decades of work expertise in meeting the western apparel desires of clients. Tracie offers a wide variety of western cowboy and cowgirl boots, including jeans, T-Shirts, jewelry, belts, leather care products, and of course, buckles. Sweans partnered with Tracie to provide growth by establishing the brand to US citizens. We supported Tracie in launching a Shopify-powered online store to deliver a unique brand.


Clothing Apparel - Footwear


Tracie’s Boots & Buckles

Technology Used

Ajax | CSS3 | Html5 | jQuery | Liquid | Shopify

Brand-centric eCommerce shopping experience

Tracie’s brand required a bespoke Shopify store rich in cowboy and western heritage. Our creative, handpicked Shopify web development team work alongside Tracie to engage the customers with a retro-style unique design and homepage structure. The Shopify web design labeled the brand identity and developed a positive user experience. We maintained the site structure that would adopt a unique look and feel in line with their brand identity.

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Leveraging technology to drive business

Our team worked with Tracie’s, offering bi-monthly support to enhance their presence in the market. We continue working with the brand with determination to achieve the goals. We have leveraged cutting-edge technologies to optimize the cart functionality. We have also integrated a payment gateway API to ensure seamless transactions from the customers.






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